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YouTube RPM & Shorts Earnings
Estimate ad revenue from views and RPM, compare long-form vs Shorts assumptions,
and reverse-calc views needed to hit a monthly goal. Educational only — not YouTube Analytics.
Estimate earnings
RPM earnings
Shorts vs long
Goal reverse
Monthly plan
40+ currencies
2026 YouTube RPM ranges (estimates)
Wide planning ranges only — not official YouTube data , not a live API, and not a promise.
Country, season, ad fill, and niche swing a lot. Last checked Aug 2026.
Content type
Typical RPM range (USD, estimate)
General / entertainment (long-form)
$1 – $6
Gaming (long-form)
$1 – $5
Education / how-to (long-form)
$3 – $12
Finance / insurance (long-form)
$8 – $30
YouTube Shorts (any niche)
$0.01 – $0.80
Use the calculator below with your own RPM from YouTube Studio when you have it.
Display currency
Works worldwide. Changes money labels only, not a live FX converter.
Active USD
1. Search by continent All regions Americas Europe Asia-Pacific Middle East & Africa
2. Search country or currency
3. Sort + country filter A-Z country By region A-Z Curr Code
Country filter ? All countries 4. Countries / currencies
Use my region
RPM earnings
Long vs Shorts
Goal reverse
Monthly plan
Daily → month
RPM → CPM
Shorts mix
Need RPM
Annual $
RPM lift $
Showing amounts in
Display currency for earnings
USD
Shortcuts: 1 –4 switch tools · c copy · p print · s share
RPM earnings
Revenue ≈ (views ÷ 1000) × RPM. Use your Analytics RPM when you have it.
RPM $2
RPM $8
1M views
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Long-form vs Shorts
Separate view counts and RPMs. Shorts RPM is often much lower — edit both.
Demo mix
Calculate
Copy result
—
Enter long + Shorts views/RPM.
Views to hit a goal
Views needed = (goal ÷ RPM) × 1000.
Sync RPM from first tab
Calculate
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Monthly plan
Daily views × days × RPM → month estimate. Optional Shorts daily add-on.
30 days
Calculate
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Daily views to monthly revenue
Static estimate only — not connected to YouTube Analytics.
Calculate
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—
Enter daily views and RPM.
Implied CPM from RPM
If RPM is revenue per 1k views and only part are monetized, CPM ≈ RPM ÷ (monetized %).
Calculate
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—
Enter RPM and monetized %.
Shorts + long-form mix
Monthly $ = (long views/1000×long RPM) + (shorts views/1000×shorts RPM).
Calculate
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RPM needed for monthly goal
Need RPM = goal ÷ (views ÷ 1000).
Calculate
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Annualize monthly revenue
Annual = monthly × 12.
Calculate
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Revenue lift from higher RPM
Lift = views/1000 × (new RPM − old RPM).
Calculate
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RPM is not a promise
RPM (revenue per mille) swings with niche, geography, season, and ad demand.
Shorts often monetize differently than long-form. This page is a planning estimator —
your YouTube Analytics is the source of truth.
Nine tools on this page
RPM earnings — classic (views/1000)×RPM.Long vs Shorts — split RPMs and view counts.Goal reverse — views needed for a $ target.Monthly plan — daily views → month estimate.Daily → month — avg daily views × RPM × days → monthly estimate.RPM → CPM — RPM ÷ monetized % → implied CPM (+ monthly $).Shorts mix — long + Shorts views × their RPMs → monthly $.Need RPM — goal ÷ (views ÷ 1000).Annual $ — monthly revenue × 12.RPM lift $ — views/1000 × (new − old RPM).
Rules of thumb
Paste real RPM from Analytics when you can; defaults are illustrations only.
High Shorts views with tiny RPM can under-earn low long-form views.
Memberships, Super Thanks, and brand deals are not included here.
No YouTube API — freeze-friendly static math.
Popular searches this tool answers
YouTube RPM calculator free
How much do 100k views pay
Shorts earnings estimator
Views needed to make $1000 on YouTube
Long-form vs Shorts revenue compare
FAQ
How do I estimate YouTube earnings from RPM?
Revenue ≈ (views ÷ 1000) × RPM. Example: 100,000 views at $4 RPM ≈ $400.
Is this connected to YouTube Analytics?
No. Static browser math only — paste your own numbers.
Is this income advice?
No. Educational estimates. Policies and real RPM vary.
Is my data private?
Yes. All math runs in your browser.
What RPM should I use for Shorts vs long-form?
Shorts RPM is often much lower than long-form and varies by country and season. Use separate RPMs rather than one blended number when you can.
Is this YouTube Analytics?
No. It does not connect to YouTube. Paste your own RPM and view assumptions from Studio or public benchmarks.
Why is my real payout different from this estimate?
RPM varies by country, season, niche, and ad fill. Studio totals also include bonuses or deductions this simple views×RPM model ignores.
How many views do I need to make a monthly goal?
Use the goal tab: monthly target divided by RPM gives required thousands of views. Separate Shorts and long-form RPMs for a clearer plan.
Do Super Thanks and memberships count in RPM?
Studio RPM mixes revenue types differently by report. This tool is a simple views×RPM planner — paste a blended RPM or run streams separately.
How often should I update RPM assumptions?
Seasonality is real (Q4 often stronger). Refresh RPM from recent Studio months instead of a one-time lifetime average when you set goals.
Educational estimates only — not YouTube Analytics, income, or tax advice. No platform API.
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